top of page
headerbg.png
headerbg.png

Oceans of Opportunities for New Zealand

Brought to you by

Cruise Ship Sailing New Zealand.jpg

New Zealand’s cruise industry delivers value beyond their passengers—New Zealand needs them.

The cruise industry supports Aotearoa’s:

  • Economy

  • Communities 

  • Environment

From Opportunities to Reality

As an industry, we aim to achieve in Aotearoa:

Economic Goal: $1 billion cruise expenditure contribution by 2040.
 
Environmental Goal: Net carbon-zero tourism supply chain by 2040 and by 2050 for cruise lines.

The cruise industry supports Aotearoa's:

Economy

Cruise tourism contributes nearly $570 million annually to Aotearoa’s economy and supports thousands of local jobs. 

Community 

In Aotearoa, cruise lines work with ports and destinations to manage tourism responsibly and address local needs.

Sustainability 

Cruise lines in Aotearoa are committed to net-zero emissions by 2050 and have been making significant progress towards this imperative for some time.

Economy

Cruise tourism contributes $1.37b annually to Aotearoa’s economy and supports thousands of local jobs. 

Sustainability 

Cruise lines in Aotearoa are committed to net-zero emissions by 2050 and have been making significant progress towards this imperative for some time.

See what others have said about the cruise industry:

Large Cruise Ship Sailing Golden Hour Sunset (1).jpg

An Opportunity to Celebrate

Let’s celebrate the many ways this thriving industry enhances life in our beautiful country.

Oceans of Opportunities showcases how cruising supports our economy, champions sustainability, and enriches our communities.

“Cruise tourism significantly contributes to the local economy across regions by injecting new money through passenger spending, port fees, and job creation. This economic infusion supports various sectors, including retail, hospitality, transportation, and tour services, providing a vital source of revenue and employment opportunities.”

Kath Low

Head of Tourism at Christchurch NZ

“Cruise tourism accounts for a significant portion of annual revenue for local businesses and attractions [in Hawkes Bay], contributing to economic vitality.”

Jeremy Smith

Heritage Manager, GM at Deco Trust

“Cruise tourism is thriving internationally, bringing record levels of economic activity that helps to create jobs and business opportunities in destinations all over the world. Here in New Zealand, we’re excited to embrace an opportunity that not only benefits communities right around the country, but also allows us to harness the power of tourism in a carefully managed and responsible way.”

Joel Katz

Managing Director at CLIA Australasia & Asia

“Taranaki aims to attract more cruise ships annually through a multi-phase strategy focusing on education, product development, and feedback integration. This is to position itself as a desirable destination for cruise lines and passengers alike, contributing to sustainable tourism development and lasting positive impacts on the local economy.”

Brylee Flutey

GM Destination, Venture Taranaki/Te Puna Umanga

Our seat-in-coach tours to Hobbiton, Waitomo, the West Coast, Auckland City tours, Wineries etc generate about $30k in revenue from one turnaround. This is only one turnaround—so you need to multiply that by 10-20 turnarounds per year. Then you’ve got the hotels, restaurants, shuttles, taxis and other attractions who also benefit. The whole visitor economy benefits from cruise turnarounds. As a city, we need to make Auckland as attractive as possible for the cruise lines to start and end their itineraries in here.”

Ben Thornton

CEO of Bush and Beach in Auckland

“The opportunities are just endless with how many people actually get involved and how many moving parts there are that support local kiwi businesses. Visitors coming in bring so much money but it’s not just the guests spending money on the day, it is what happens before the time and what happens afterwards.”

Rohanca du Plessis

Cruise Development Manager at ID New Zealand
bottom of page